Thanks everybody for participating. The survey ‘Organizing digital marketing teams’ is now closed and we are working hard on the results. The full report is expected end of November. Participants will receive their copy personally. For everybody else, please keep your eyes on this blog! Key questions to be answered are: What is the best [...]
One of the first questions I am asked when talking to customers about improving their internet marketing organization is where the online can best be situated? Marketing, sales or a seperate department. Then of course questions regarding governance, the core activites of a web team and the size. Logical questions to determine how effective and [...]
Key questions E-Business teams face are: How mature is your E-Business organization? Which steps do you need to take to improve? How well are you doing benchmarked against cross-industry best practices? What are quick wins and improvement areas? Atos Consulting used the E-Business Maturity Model as the basis for the 2008 ‘E-Business Maturity Benchmark’. E-Business [...]
Well, last Thursday the key findings of the E-Business Maturity Benchmark were presented during our seminar. A room full of people, good discussions and positive feedback. Just a summay of the presentation and the key findings. E-Business Maturity Benchmark 2008 key findings View more presentations from Gijsbert Van der sleen. (tags: e-business ebusiness) Key recommendations: [...]
The contribution that E-Business can make to achieving the corporate strategic objectives is undervalued. Over one third of the companies is not measuring and steering on E-Business results. Many companies fail to fully integrate E-Business in their business processes, E-Business is stuck at departmental level and lacks the necessary top management support. These are conclusions of the Atos [...]
Recent Comments