Just a friendly reminder that the survey ‘Organizing digital marketing teams’ will be open until Wednesday 30th September, so there is still time to participate. Key questions to be answered are: What is the best team size? Where should digital marketing be reporting? Which core activities should digital marketing focus on? About the survey: An [...]
One of the first questions I am asked when talking to customers about improving their internet marketing organization is where the online can best be situated? Marketing, sales or a seperate department. Then of course questions regarding governance, the core activites of a web team and the size. Logical questions to determine how effective and [...]
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